As the Marketing Director, you will define, execute and manage Fiserv’s go-to-market strategies to attract new sales partnership opportunities, and nurture existing partnerships. You will primarily support Fiserv’s CardConnect sales agent channel, W-2 internal sales force and ISO partnerships. The ideal candidate is strategic, well-organized, a strong people leader and has a proven understanding of full-funnel marketing strategies, sales enablement and cross-functional coordination.

Responsibilities
• Create, organize and manage the strategic marketing plan that relates to the partner channel
• Create and advance the development and implementation of partner marketing campaigns through customized strategies focused on lead generation via paid/promoted ads, paid email campaigns, recruiting events and website development and maintenance
• Monitor marketing budget, with specific attention to the effectiveness and impact of current marketing campaigns and strategies
• Oversee product marketing, SEO, digital and blog content to drive web traffic and conversions
• Monitor marketing metrics for all campaigns; compile analytics and insights
• Identify new strategies, methods and tactics to execute marketing goals
• Manage team of 3 people

Requirements
• Demonstrated partner marketing experience
• Experience in b2b marketing acquisition and customer marketing
• Experience supporting sales teams
• Strong presentation skills/ executive presence

In order to protect our Clover community, Clover requires all newly hired employees in the United States to be fully vaccinated before their start date. Proof of vaccination will be a condition to hiring. Clover complies with all applicable laws regarding the reasonable accommodation of individuals with disabilities and/or sincerely held religious beliefs.